Here at NOOD, we lay it all our bare: what’s in our food, as well as what’s not. Our recipes are packed full of nutritious ingredients - ethically sourced protein, superfoods, probiotics and a range of vitamins and minerals - to power up your pets with the right sort of goodness to keep them wagging, purring and playing.
40 million bowls licked clean
(and counting)Five reasons why we think (know) you’ll love Nood
Affordable
Premium pet food without the price tag
Irresistible Taste
Fussy pet approved! Our recipes are taste tested by real pets
Meat Rich Recipes
Meat 1st recipes packed with fruits and veggies
Pet Nutritionist Approved
Formulated by animal nutritionists with over 50 years’ experience
Convenient
We can be found at your local supermarket
NOTHING TO HIDE
Trace ingredients back to source
We search far and wide to make sure our pet food contains nothing but the finest ingredients. Want to know what’s in your pet’s food? We’ll show you. Want to see for yourself? Go on, give it a go over on the product pages.
LOVE AT FIRST BITE
The dinner your pet deserves
NOOD’s nutrient-dense recipes for cats and dogs are formulated by animal nutritionists for nutrition benefits you can see. But don’t just take our word for it. With over 40 million bowls licked clean and over 10,000+ 5-star reviews, you know it’s got to be good. Because your four-legged friend deserves the best.
ABOUT US
Life is better in the NOOD
When you’re this good inside and out, it’s natural to be NOOD. We believe every cat and dog deserves the proper nutrition to live a healthy, happy life, and every owner deserves to know what is in their pet’s food.
Nood news
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THE PEOPLE (AND PETS) HAVE SPOKEN
Energy & Joints
We were told by our vet to put out dog on joint supplements, however after using NOOD for 8 weeks she now doesn't limp or seem to have any trouble with her ankle or energy!
Supports Digestion
Love this product. My fur baby is an elderly cat and has been sick for over a year now over food, until I decided to try out NOOD! He has not thrown up in 2 weeks of eating NOOD, and is even having great poops!
Healthy Skin + Coat
We originally had our cats on another brand, moved our cats onto this and they love it, their fur is softer and shinier and its very cost effective
Weight Management
Our chubby boy has lost a little bit of weight since his diet changed to NOOD - he’s way more active and has a shinier coat. Thanks NOOD for helping out my fur baby!
Flavourful
Noticed more clean bowls since switching. My dogs go absolutely mad for the chicken flavour, sometimes we use the kibble as training treats too